Selling new technology to public safety agencies is no easy task. We get it—long sales cycles, tight budgets, and slow adoption of new tech can make it feel like an uphill battle. But that narrative is changing.
In just the last six months, we’ve seen politicians touting Starlink as essential equipment for disaster response, drones becoming a fixture in emergency scenarios (maybe too much?), and 911 dispatchers using cutting-edge tech to see through your phone! These innovations don’t happen in isolation—they’re supported by an ecosystem of voices, from customers and partners to regulators and associations. The right voices ensure these technologies are deployed at the right place, at the right time, to solve real problems.
That’s where FirstWave Strategies comes in.
At FirstWave, we specialize in helping companies build and deploy that ecosystem of voices—strategic relationships that inform and empower as you build, launch, and grow solutions for the emergency response tech stack. Our mission is to help companies meaningfully engage the public safety community, so their innovations can drive real impact when they’re needed most.
What We Do
FirstWave provides a full suite of services designed to help you navigate the unique public safety market and accelerate your growth.
Here’s how we do it:
Understand the Market: We’ll help you decipher the public safety landscape and find your place within it.
Get Your Product in the Hands of First Responders: We connect you to the people who matter most, ensuring your tech makes a real-world difference.
Define Your Customer and Value: Nail down your ideal customer and the value you bring to their mission.
Enable Local Champions: We’ll empower local advocates to champion your technology, paving the way for wider adoption.
Amplify Your Story Nationwide: Your innovation deserves to be heard. We’ll help you broadcast your story across the country.
Sell in the Right Channels: With our expertise, you’ll know exactly where to focus your sales efforts for maximum impact.
Grow Your Ecosystem Partners: Building the right partnerships is key to scaling. We’ll help you connect with the players who can propel your solution forward.
Why FirstWave?
Our team has launched dozens of products, partnerships, and initiatives across the public and private sectors. With over three decades of experience spanning operations, sales, marketing, product development, and government affairs, we’ve played pivotal roles in launching some of the most innovative solutions in public safety: private wireless networks, software and device certification programs, LEO satellite deployments, and cutting-edge AI applications like computer vision and large language models (LLMs).
The Time is Now
One of our biggest inspirations for launching FirstWave Strategies is the growing momentum behind tech innovation in public safety. Just last year, David Ulevitch from Andreessen Horowitz coined the term “The Superhero Stack: Powering Public Safety,” shining a spotlight on the innovators—like Flock Safety, Prepared, Skydio, Aerodrome, and Kodex—who are pushing the boundaries of what’s possible in emergency response services.
FirstWave Strategies was built to help companies like yours navigate this exciting but complex landscape, turning innovation into real-world solutions that save lives and protect communities.
Are you ready to bring your technology to the forefront of public safety? Let’s make it happen, together.
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